The number, up front
Layla Premium is $49.99 a year or $9.99 a month on the App Store, and $49 a year on Layla's own site. Free gives you a trip overview and a total price. The day-by-day itinerary, the actual product, needs a three-day trial or the paid plan.
That makes Layla the only AI trip planner we cover that paywalls the plan itself, and whether that is fair depends entirely on what you compare it to.
Disclosure: we build Plotline, a competing travel app. Read the comparisons here with that in mind; every price is from Apple's listing or Layla's site.
What free includes
A trip overview. Describe the trip in chat and Layla proposes a shape: destinations, rough structure, and a total price built from live flight and hotel rates.
A total. The number is real, from live partner pricing, and it is the most useful thing on the free tier: you learn what the trip you described costs before committing to anything.
The human expert. Layla's travel agents review and book plans at no charge on any tier. This is unusual and worth underlining: the human service is free, the AI's detailed plan is not.
The curated video feed for browsing creator travel content, which is Layla's library rather than your saves.
What Premium adds for $49.99
The day-by-day itinerary. Every day laid out with activities, dining, timing and prices.
PDF export. Take the plan out of the app.
PriceLock alerts. Layla watches the flights and hotels you chose and tells you if the price drops after you settle.
Unlimited planning. Revise, rebuild and plan as many trips as you like.
Is Layla Premium worth $49.99?
Against a human travel agent, easily. Agents charge planning fees of $100 to $500 for the kind of multi-city trip Layla builds, and Layla includes the human at the end for free.
Against other apps, it depends on whether you want a trip proposed from scratch. Mindtrip proposes trips free. Wanderlog lets you build one free. Neither attaches live prices or a human, which is what the $49.99 buys.
Skip it if you already know where you are going and what you saved. Layla's plan is built from its prompt, not your folder, and you would be paying $49.99 to receive a well-priced version of the consensus itinerary.
Use the three-day trial deliberately: have the trip in mind, run it, decide. The clock is short by design.
How it compares
| Free | Paid | Paid unlocks | |
|---|---|---|---|
| Layla | Overview, total price, human agent | $49.99/yr or $9.99/mo | The day-by-day plan, PDF, PriceLock |
| Mindtrip | Everything | None found | n/a |
| Wanderlog | Core planning | $31.99 to $59.99/yr by cohort | Offline, route optimization, attachments |
| TripIt | Booking timeline | $49/yr flat | Flight alerts, fare monitoring |
| Plotline | Map, saves with a daily cap, first trip plan | $49.99/yr or $9.99/mo flat | Unlimited saves and trip plans |
Layla and Plotline land on the same annual number for opposite reasons: one charges for a plan built from a prompt, the other for unlimited plans built from your own saves.
Two things to know before paying
Apple versus web. $49.99 through the App Store, $49 direct. Same product; the App Store subscription is managed by Apple, the web one by Layla. Pick the one you will remember to cancel.
The trial is the evaluation. There is no way to see Layla's actual day-by-day output for free without the trial, so do not start it idly. Start it the day you are ready to plan a real trip.
Where Plotline fits
Different starting point, same price. Plotline does not propose or book trips. It takes the places you saved from TikTok, Instagram and YouTube, keeps the creator's tip on each pin, and routes them into day-by-day plans. Free includes the map, saves with a daily cap, and your first plan; Premiere is $9.99 a month or $49.99 a year for unlimited.
If you have a saved folder, that is the trip, and the $49.99 that reads it beats the $49.99 that ignores it. If you have nothing saved, Layla's number buys more.
The bottom line
Fair pricing for what it is: a priced, bookable trip with a human attached, for less than an agent's fee. Just be clear that you are paying for the plan, that the plan comes from a prompt, and that the trial is the only look you get before the card is charged.
Frequently Asked Questions
How much does Layla AI cost?
Layla Premium is $49.99 a year or $9.99 a month through the App Store, and $49 a year direct from Layla's website, after a three-day free trial. The free tier stays free indefinitely but withholds the day-by-day itinerary.
What is free on Layla?
A trip overview built from your chat, a total price from live flight and hotel rates, the curated creator video feed, and the human travel expert who reviews and books plans at no charge on any tier.
What does Layla Premium unlock?
The full day-by-day itinerary with activities, dining, timing and prices; PDF export; PriceLock alerts that watch your chosen flights and hotels for price drops; and unlimited trip planning and revisions.
Is Layla Premium worth $49.99?
Against a human travel agent's planning fee, easily, and the human is included. Against free planners like Mindtrip or Wanderlog, only if you want live prices and a bookable trip proposed for you. Not worth it if you already know where you are going and what you saved, because the plan comes from the prompt, not your folder.
Does Layla have a free trial?
Yes, three days of Premium. It is the only way to see Layla's actual day-by-day output before paying, so start it when you have a real trip ready to plan rather than out of curiosity.
How does Layla pricing compare to other travel apps?
Layla and Plotline both land at $49.99 a year for opposite reasons: Layla charges for a plan built from a prompt, Plotline for unlimited plans built from your saved places. Mindtrip has no paid tier. Wanderlog Pro varies from $31.99 to $59.99 by cohort. TripIt Pro is a flat $49.